Concepts, models and innovations pushing new busness models with the help of new media thinking and new media technologies.
“In the context of new media, disintermediation refers to the process of bypassing functions...Disintermediation
“Any advertising that propagates itself. In a new media context it can be defined as a marketing...Viral Marketing
“The Attention Economy is an approach to the management of information that treats human...Attention Economy
“A mashup is a website or web application that seamlessly combines content from more than one...Mashup
“Edward Castronova is Associate Professor of Telecommunications at Indiana University Bloomington...Edward Castronova
“Seth Goodin is a noted expert on eMarketing and factors influencing the attention economy in the...Seth Godin